Business Culture II
The course will deal with intercultural problems/possibilities in Marketing and Human Resource Management. Parallel with the lectures will a group project (analyzing a foreign market from a cultural perspective) be done. There is also a project aiming at improving the ability of theoretical thinking and understanding.
Level:
Basic level
Application code:
X0215
Entry requirements:
Business Culture I 7.5 credits. English 6. Exemption of the requirement in Swedish is granted.
Selection rules:
Available for exchange students. Limited numbers of seats.
Start week:
week: 45
Instructional time:
Daytime
Language of instruction:
Teaching is in English.
