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Communications support for doctoral students

Communicating research is central to a researcher’s work, both to contribute to societal development and, in the longer term, to strengthen opportunities for funding, collaborations and commissioned projects. The University’s Communications Department supports doctoral students in raising the profile of their research during their studies and after the defence of their licentiate/PhD thesis. The aim is to generate interest and help ensure that research benefits both academia and society at large.

Tell us about your PhD thesis in the form

Doctoral students who wish to tell others about their thesis should complete the form below. The Communications Department will respond within the coming weeks once the text has been reviewed.

Date of defence of PhD thesis * (mandatory)
Date of defence of PhD thesis
Which of the University’s doctoral education areas do you belong to?
Which research programme does your doctoral project belong to?
Your principal supervisor must approve publication of the text. Have you checked with your principal supervisor that it is okay to publish a popular science article about your thesis on hh.se and in social media?
If any collaboration partner objects, the University cannot publish the text.
All collaboration partners must approve publication of the text. Have you checked with any collaboration partners that it is okay to publish a popular science article about your thesis on hh.se?
The Communications Department requires a photograph in order to publish your article. The image should be an official portrait photograph taken by Halmstad University (or an equivalent institution). If you have a photograph from another institution, you must first ensure that you have the right to use and publish the image and then upload it below.
Is there an official portrait photograph of you taken by Halmstad University (or the university where you are enrolled)?
The image must be in JPG format, at least 990 × 660 pixels and at least 150 ppi.
The headline should be clear and relevant. It should arouse readers’ curiosity and encourage them to continue reading. Maximum 70 characters including spaces.
70
Summarise the findings of your thesis in two to three sentences using plain English. The purpose is to encourage further reading. Remove unnecessary words. Use active verbs. Present tense is recommended. A mixture of short and long sentences often creates a good rhythm. Maximum 350 characters including spaces.
250
What problem does your research address? How was the study conducted? Maximum 800 characters including spaces.
800
Be as specific as possible and use examples where appropriate. You do not need to describe all findings – focus on the most important ones. Maximum 800 characters including spaces.
800
Be as specific as possible and use examples where appropriate. Maximum 800 characters including spaces.
800

Tips for writing popular science

  • Consider what you want to achieve. Do you want to offer a new perspective, highlight an overlooked issue, explain something complex, or spark curiosity? Try to introduce your main message early on – a clear opening helps readers stay engaged.
  • Rather than beginning with background information and methodology, consider starting with the main finding or key message and providing the context afterwards. This often makes the text more accessible and engaging.
  • Imagine that you are explaining your research to someone in person, such as a distant relative who is unfamiliar with your field. This can help you spot awkward phrasing, unnecessary repetition and inconsistencies.
  • Use examples. Concrete examples help readers visualise your research, whereas abstract discussions can be difficult to follow.
  • Use plain English and straightforward sentence structure. Avoid bureaucratic wording and technical jargon. If specialist terms are absolutely necessary, explain them clearly. Avoid introducing technical terminology at the beginning of the text, where it may discourage readers from continuing. Also avoid vague or ambiguous language.
  • Use a lively and engaging writing style. This includes varying repeated words and expressions, even if the alternatives are less formal or technical. Short sentences are generally easier to read. Simple words are quicker to understand. Varying sentence length can also help create a more natural rhythm.

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